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ServiceNow Stock: A Deep Dive Into Analyst Perspectives (24 Ratings)

, Benzinga - 6:01 PM ET 3/31/2025 Technology

Ratings for ServiceNow ( NOW ) were provided by 24 analysts in the past three months, showcasing a mix of bullish and bearish perspectives.

The table below provides a concise overview of recent ratings by analysts, offering insights into the changing sentiments over the past 30 days and drawing comparisons with the preceding months for a holistic perspective.

	Bullish	Somewhat Bullish	Indifferent	Bearish
Total Ratings	8	14	1	1
Last 30D	0	0	1	0
1M Ago	2	4	0	0
2M Ago	4	5	0	0
3M Ago	2	5	0	1

Insights from analysts' 12-month price targets are revealed, presenting an average target of $1191.0, a high estimate of $1432.00, and a low estimate of $716.00. This current average has increased by 1.79% from the previous average price target of $1170.05.

price target chart

Analyzing Analyst Ratings: A Detailed Breakdown

The standing of ServiceNow ( NOW ) among financial experts is revealed through an in-depth exploration of recent analyst actions. The summary below outlines key analysts, their recent evaluations, and adjustments to ratings and price targets.

Analyst	Analyst Firm	Action Taken	Rating	Current Price Target	Prior Price Target
Joel Fishbein	Truist Securities	Lowers	Hold	$950.00	$1100.00
Rob Oliver	Baird	Lowers	Outperform	$1010.00	$1200.00
Gregg Moskowitz	Mizuho	Lowers	Outperform	$1100.00	$1210.00
Thomas Blakey	Cantor Fitzgerald	Maintains	Overweight	$1048.00	$1048.00
Karl Keirstead	UBS	Lowers	Buy	$1000.00	$1250.00
Patrick Walravens	Citizens Capital Markets	Maintains	Market Outperform	$1300.00	$1300.00
David Hynes	Canaccord Genuity	Maintains	Buy	$1275.00	$1275.00
Tyler Radke	Citigroup	Lowers	Buy	$1426.00	$1432.00
Samad Samana	Jefferies	Lowers	Buy	$1250.00	$1300.00
David Hynes	Canaccord Genuity	Raises	Buy	$1275.00	$1200.00
Brian Schwartz	Oppenheimer	Raises	Outperform	$1200.00	$1150.00
Matthew Hedberg	RBC Capital	Maintains	Outperform	$1210.00	$1210.00
Rob Oliver	Baird	Lowers	Outperform	$1200.00	$1250.00
Mark Murphy	JP Morgan	Lowers	Overweight	$1200.00	$1250.00
Patrick Walravens	JMP Securities	Maintains	Market Outperform	$1300.00	$1300.00
Mike Cikos	Needham	Raises	Buy	$1200.00	$1150.00
Mark Murphy	JP Morgan	Raises	Overweight	$1250.00	$950.00
Tyler Radke	Citigroup	Raises	Buy	$1432.00	$1071.00
John Difucci	Guggenheim	Announces	Sell	$716.00	-
Patrick Walravens	JMP Securities	Raises	Market Outperform	$1300.00	$1000.00
Thomas Blakey	Cantor Fitzgerald	Announces	Overweight	$1332.00	-
Kash Rangan	Goldman Sachs	Raises	Buy	$1200.00	$1050.00
Rob Owens	Piper Sandler	Raises	Overweight	$1200.00	$1000.00
Matthew Hedberg	RBC Capital	Raises	Outperform	$1210.00	$1045.00

Key Insights:

Action Taken: Responding to changing market dynamics and company performance, analysts update their recommendations. Whether they 'Maintain', 'Raise', or 'Lower' their stance, it signifies their response to recent developments related to ServiceNow ( NOW ). This offers insight into analysts' perspectives on the current state of the company.
Rating: Unveiling insights, analysts deliver qualitative insights into stock performance, from 'Outperform' to 'Underperform'. These ratings convey expectations for the relative performance of ServiceNow ( NOW ) compared to the broader market.
Price Targets: Analysts gauge the dynamics of price targets, providing estimates for the future value of ServiceNow's ( NOW ) stock. This comparison reveals trends in analysts' expectations over time.

Considering these analyst evaluations in conjunction with other financial indicators can offer a comprehensive understanding of ServiceNow's ( NOW ) market position. Stay informed and make well-informed decisions with our Ratings Table.

Stay up to date on ServiceNow ( NOW ) analyst ratings.

About ServiceNow

ServiceNow Inc ( NOW ) provides software solutions to structure and automate various business processes via a SaaS delivery model. The company primarily focuses on the IT function for enterprise customers. ServiceNow ( NOW ) began with IT service management, expanded within the IT function, and more recently directed its workflow automation logic to functional areas beyond IT, notably customer service, HR service delivery, and security operations. ServiceNow ( NOW ) also offers an application development platform as a service.

ServiceNow: Financial Performance Dissected

Market Capitalization Analysis: The company's market capitalization surpasses industry averages, showcasing a dominant size relative to peers and suggesting a strong market position.

Revenue Growth: Over the 3 months period, ServiceNow ( NOW ) showcased positive performance, achieving a revenue growth rate of 21.34% as of 31 December, 2024. This reflects a substantial increase in the company's top-line earnings. In comparison to its industry peers, the company stands out with a growth rate higher than the average among peers in the Information Technology sector.

Net Margin: ServiceNow's ( NOW ) net margin surpasses industry standards, highlighting the company's exceptional financial performance. With an impressive 12.99% net margin, the company effectively manages costs and achieves strong profitability.

Return on Equity (ROE): ServiceNow's ( NOW ) ROE surpasses industry standards, highlighting the company's exceptional financial performance. With an impressive 4.06% ROE, the company effectively utilizes shareholder equity capital.

Return on Assets (ROA): ServiceNow's ( NOW ) ROA excels beyond industry benchmarks, reaching 1.98%. This signifies efficient management of assets and strong financial health.

Debt Management: ServiceNow's ( NOW ) debt-to-equity ratio is below industry norms, indicating a sound financial structure with a ratio of 0.24.

What Are Analyst Ratings?

Benzinga tracks 150 analyst firms and reports on their stock expectations. Analysts typically arrive at their conclusions by predicting how much money a company will make in the future, usually the upcoming five years, and how risky or predictable that company's revenue streams are.

Analysts attend company conference calls and meetings, research company financial statements, and communicate with insiders to publish their ratings on stocks. Analysts typically rate each stock once per quarter or whenever the company has a major update.

Some analysts publish their predictions for metrics such as growth estimates, earnings, and revenue to provide additional guidance with their ratings. When using analyst ratings, it is important to keep in mind that stock and sector analysts are also human and are only offering their opinions to investors.

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This article was generated by Benzinga's automated content engine and reviewed by an editor.